Lecturers and tema
- Theme of the lecture: Leadership
Brian Bacon, Oxford leadership Academy from UK
World leading advisor on leadership and is is a celebrated speaker on the international circuit on the subjects of leadership, strategic focusing and the role of values in business. Brian Bacon is a special advisor to the UN Secretary General, Prime Ministers, Presidents and Heads of State and a leading consultant to the CEOs and top management of several multinational corporations including Ford, Ericsson, Coca-Cola, Barclays, McDonald's, Sandvik, GE, Pharmacia, SAAB British Aerospace and Volvo. He is the creator of one of the worlds most successful leadership development programs with over 200,000 alumni from 70 countries.
He is a celebrated speaker on the international circuit on the subjects of leadership, strategic focusing and the role of values in business. He is an internationally recognized expert in corporate turnarounds and organizational revitalization. He is the founder and President of the Oxford Leadership Academy in UK with offices in Denmark, Sweden, Spain, Hong Kong, USA, Australia and Latin America..
He has been an advisor in innovation and organizational reform to the Governments of Australia, Brazil, Chile, Mexico, Thailand and Sweden. He was a special advisor to President Fox of Mexico in leadership and government reform. He is presently advising the UN Department of Political Affairs in Strategic Focusing for prevention of violent conflict in international affairs.
- Leadership
Rolv Erik Ryssdal, CEO in Schibsted
Rolv Erik Ryssdal has been associated with Schibsted Group since 1991, the last 10 years in key management positions. He has been CEO of Schibsted's two largest newspapers, the Swedish newspaper Aftonbladet in the period 1999 - 2005, and the Norwegian VG from 2005 to 2008. From 2008 Ryssdal has been CEO of Schibsted Classified Media (SCM), which is the parent of the Schibsted Group's international commitments on the online classifieds services. SCM operates in 15 countries.
- The new media reality
Juan Rovira, creator and president of Telefónica's corporate university.
Juan Rovira is the creator and president of Telefónica's corporate university. He will give a first hand account of how Telefónica is transforming themselves to address the changing business and competitive environment by e.g. acquisition and integration of o2, Jajah, etc. and adaptation of their business model to face competitors such as Google and Yahoo. The corporate university was established for aligning management and the organisational culture with the new business realities and support strategic cultural change.
- Leadership in turbulent times
Hans-Tore Bjerkaas, CEO at NRK
In 1997 he became a television director in NRK. The main task then was to prevent the commercial competitor TV 2 would grow larger than NRK1. This was a development that had occurred anywhere else in Europe, but Bjerkaas ensured that NRK1 retaining viewers. After three years he went to work as Director of Broadcasting NRK.
- Media Transformation and new business models
Lisbeth Knudsen, responsible chief editor of the Berlingske Tidende
Lisbeth Knudsen, responsible chief editor of the Berlingske Tidende. CEO of Berlingske Media. Chairman of the Danish Media and Journalisthøjskole. Former news director of DR for 8 years and CEO and responsible chief editor of The Free News for 8 years.
- What is Bonnier's strategy and ambition with the tablet?
Fredrik Strömberg, Creative Director på Digitala Medier, Bonnier
Bonnier Mag + is the first magazine in Sweden which can be read on the iPad. Popular Science was the first Bonnier Magazine the get on digital platform, Mag +. When the iPad was launched in the U.S. Apps Popular Science + has been a success and have even been called magazine apps "king of the hill" from Apple vd Steve Jobs. Fredrik Strömberg will talk about what is the strategy and ambitions from Bonnier and why it´s so important.
- Surviving and thriving in todays media meltdown – key factors and strategies to succeed
Nick Thomas from Forrester
Forrester Research, Inc. (Nasdaq: FORR) is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. Forrester works with professionals in 20 key roles at major companies providing proprietary research, customer insight, consulting, events, and peer-to-peer executive programs. For more than 26 years, Forrester has been making IT, marketing, and technology industry leaders successful every day. For more information, visit www.forrester.com. -
Engaging your local community – and making money
Grzegorz Piechota, - Special Projects Editor for Gazeta Wyborcza
Agora and "Gazeta Wyborcza" (Election Gazette) were created on the eve of the parliamentary elections in 1989. "Gazeta" became the first independent newspaper in Poland, while Agora grew into one of the largest and most renowned media companies in Central and Eastern Europe. Since 1999 Agora's shares have been listed on the Warsaw and London stock exchanges. Agora's media offer include newspapers and magazines, out-of-home advertising, radio broadcasting, online activities and selling collections of books and books with CDs and DVDs. Agora's flagship business is "Gazeta Wyborcza" - Poland's largest quality daily, which has 5 million readers (1) and sells 411 thousand copies every day (2). "Gazeta's" unique formula, which combines a national newspaper with regional pages and thematic supplements, ensures a wide array of topics, quality of information and extensive advertising offer. In 2008 "Gazeta's" advertising sales reached PLN 486 million (EUR 138 million) while its share in the newspaper advertising market was 41% (3).
- BILD strategy and experience of the launch of in-app purchase solutions for mobile communication.
Donata Hopfen, Managing Director BILDdigital, Germany
Since May 2009 as General Manager BILDmobil has Donata Hopfen has been responsible for the mobile investment, solution, and the mobile portal and the applications of Europe's biggest newspaper. Mobile phones are not only the most indispensible digital device for many consumers but also on their way to becoming the most common way to connect to the Internet. How do publishers adapt to these trends? What are their approaches to offering and monetizing content and services wirelessly?
- New and absolute requirements for user experience - key factor for success
Lavrans Løvlie, Managing Director Livework.
livework is a unique multi-disciplinary team of designers, technologists, social anthropologists, marketeers, management consultants, operations professionals and entrepreneurs who bring an experienced, pragmatic, rigorous and passionate approach to the development of new breakthrough service propositions for clients.
- New and absolute requirements for user experience - key factor for success
Anna Kirah, Kirah Consult
Kirah Consult was founded by Anna Kirah. Anna offers 16 years of experience in concept making through front-end research, product and service design and development, design and implementation of educational programmes in concept making and radical innovation, customer service and managing organizational change. At Kirah Consult, we do not profess to have the answers but we facilitate and empower you to discover and uncover what you need to know to be successful as an individual, member of a team, member of a company and even a member of the community you live in.
- Stop the press, distribute the frontpage
Peo Strindlund, Business Development Manager, Apple
Responsible for business development and marketing for that Apple names Pro Markets & SMB. He is responsibility to develop existing but also find new markets and secure our quality towards customers, resellers and external partners. In addition to that he is part of developing an European program to secure the quality and knowledge for Apple Solution Experts in Europe.
- The content importance of digital media strategies
Einar Hålien, Programme director at Schibsted ASA
Schibsted is a Scandinavian media group with ambitions to take a leading position in Europe. Strong media houses form the core of our operations are the starting point for a growth strategy based on close interaction between print, online, mobile services and live pictures.
- Case: How do Rosenborg and Polaris prepare themselves in continuing their contact with fans and readers on the digital platforms.
Nils Heldal, Rosenborg media manager
One of the most innovative and Research & Teach-oriented environments, not only in IT but also within the media sector. Case Polaris and Rosenborg.
Rolf Dyrnes, digital editor, Polaris media
”Polaris utilizes expertise in Mid-Norway and develops the newspapers efforts on new platforms. Regional and local newspapers must renew itself to maintain competitive strength in tomorrow's competitive market. A review of the most important renewal initiatives in Polaris's”
- Tim Frank Andersen, chairman of the board, In2media
In2media has ever since the early start in 1994 grown into being a full service digital agency. Following the evolution of the net we’ve created different, groundbreaking and challenging digital solutions. And we still do. To be curious and visionary is in our nature. That’s why efficient, experience-based digital communication is our trademark.
- Paid or Free: The evolution of business models in a media landscape in change
Knut Arne Futsæter, TNS-Gallup
Have local newspaper groups identified how to attract a majority of readers of its initiatives on the new platforms, or will the local newspaper die out as its contents on paper fade in favor of digital distributed content? Does the local content, as it is now interpreted by the local newspaper, translate well to the web? Are there other forms of local content, where other challengers succeed, from which local newspapers should learn? What have the local newspapers done so far and what is the likelihood, on the basis of what we've seen to date, that the local newspaper will maintain its dominant role in which both its readers and advertisers can not get away from.
- iPad/eReader strategy
Petteri Putkiranta, Helsingin Sanomat. Petteri is responsible for the digital operations of HS, including the tablet development.
Helsingin Sanomat is the biggest subscription newspaper in Finland and the Nordic countries, owned by Sanoma. Except after certain holidays, it is published daily. In 2008, its daily circulation was 412,421 on weekdays[1] (a change of −1.8% from 2007) and 468,505 on Sundays (−1.3%). Its name derives from that of the Finnish capital, Helsinki, where it is published. The Helsingin Sanomat website HS.fi is one of the most important sources of news in Finnish on the web. In June 2009 the site was the sixth most popular Finnish website.
- Jo Christian Otherhals, Managing Director in VG
Participant in panel discussion on thursday.
- Ten year to make money from digital content
Helge Høibraaten, editor for TV2 interactive tv-portal Sumo.
Media worldwide are looking desperate for business models that work. Whether you work with television, print, radio or online, is the established models for fall. Everyone must learn to make the same for much less money. But it IS successful models, where the money earned on advertising, subscriptions, rentals, pay-per-view or otherwise. Hear how successful TV2 to convert their online venture to earn money.
- Paid or Free: The evolution of business models in a media landscape in change
Alf Lande, LAC 2.0
LAC 2.0 is a Nordic expert team for the great challenge of building successful media businesses on the new digital platform. They have expert knowledge of how to win the big race from print to digital.
Alf Lande will also lead the debate on Wednesday.
Listings will be continuously updated